Ever wondered why you feel like trying out food even though you have only seen pictures of it? The answer is not far-fetched; it looks nice and your mind can comprehend it. It is the same reason you read a well-written article to the end to find out what it is trying to say, without anyone mandating you to do so: because it is well-written and your mind can comprehend it.

There Might Be Sense in Nonsense, but Sense Beats Nonsense Any Day!

You see, even though the human brain can make sense out of nonsense, and find order in disorder, it is a lot more stressful to make sense out of a write-up that is poorly written than it is to make sense out of a well-written one. The question then is, why would you want to stress your readers? Better still, think of it from this angle: why would anyone stress themselves to read a poorly written article, without an incentive to do so? Yet, the ultimate goal of writing any piece is for someone to read, and for communication with that person to be achieved.

What happens when your article is eventually read, but your readers do not understand? It becomes a futile effort. Good writing is essentially important for communication. Whether you are writing your CV, an essay, a tweet, or even a love letter, you want to communicate your intentions to a reader. Because you may not be privy to your reader’s expressions or be available to answer your reader’s questions and clear up any misunderstanding, you want to write in the best way possible for your reader to understand what you have written in the way you intended. However, you do not just want your reader to understand your content while they are reading, you want them to remember what you have written, the message you have passed, your punch lines, wit, etc. even when they have finished reading your work. This all boils down to good writing. The way you write—your choice of words, your structure, etc.—goes a long way in determining whether your reader will easily recall the message you have passed across. Again, because your reader may not be studying your content for an exam (in which case, they would read over and over to make sure they remember), the onus is on you to write in the best way possible to ensure your reader easily remembers your message.

 Impressions Matter

Do you notice, or have you ever noticed that merely reading a person’s writings can create an impression of the person in you? It has nothing to do with the specific information in the piece of writing, just the way it is written. This is why it is so important to proofread your work. It shows that the writer cares enough to not do a shabby job, at the least. What do you think goes through the mind of an employer who reads a CV buttered with errors of different kinds? One or two errors may be forgiven, but when these errors become the rule and not the exception, you come off as careless and lacking in diligence. Understand that you will be judged by the content of your write-up; it is up to you to influence that judgement by ensuring your writing is sound.

But What if I Just Don’t Care?

You may ask, “What if I don’t care what impression readers have of me?” Well, it still goes without saying that a well-written piece boosts the confidence you have in it and helps you avoid misunderstandings. It is a win-win for everyone!

Sound writing, among other things, totally embodies the popular saying, “if it’s worth doing at all, it’s worth doing well”. If you must write something, write it well so that the ultimate purpose of writing can be achieved.


Need help fine-tuning that article, report, CV or even manuscript? Check us out at EDITNOW! where we’ll have professional editors and proofreaders give polish to your documents. Enjoy your week!

Bukola Alada

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